Task 6

Genesis, London
The Genesis cinema shows a variety of films including block busters and independent films. The cinema has been used as a cinema since 1912. The cinema changed hands and names many times till it eventually closed down in 1989. After having been derelict for a decade, current owner Tyrone revived the cinema and gave it its name: Genesis.
The prices at Genesis cinema differ from a multiplex cinema such as Odeon.


Rich Mix, London
Rich Mix is East London's independent arts venue. Rich Mix are a charity and social enterprise.
Rich Mix cinema show a variety of mainstream and independent films. Rich mix also has music/live show events, performances, exhibitions and festivals. There would be a very wide range of target audiences at this cinema as it is shown mainstream and independent films and is not just a cinema. Rich mix was built in 1909.

The Electric, Birmingham 
The Electric cinema opened in 1909 yet has been called a variety of names but was finally named The Electric in 1993. The Electric cinema shows a variety of independent and mainstream films. This means the cinema gets more visitors as they don't just show mainstream films.

Chapter, Cardiff
Chapter opened in 1971beginning as a converted school. Chapter is not just a cinema as there are also art exhibits or theatre productions held there. This means there is a large target audience for Chapter as it is not just a cinema. Chapter mainly shows independent films in its cinema.

Prince Charles, London 

Prince Charles shows a mixture of animated, independent and mainstream films. This means the Prince Charles cinema has a wide target audience due to there being a wide range of films shown to the public. Prince Charles also offers good deals for members which would make more people want to go to the cinema to possibly become a member.

Chelmsford Civic Theatre
As a cinema Chelmsford Civic Theatre mainly show independent films. However as it is a theatre there is also musicals and shows being available to the public. The genre of films being shown at Chelmsford Civic Theatre are mainly documentaries or period dramas. The theatre offers a generic seating style.

Watershed, Bristol 
Watershed opened in 1982. Watershed cinema predominatnly shows indie/independent films.  There are many films shown at this cinema aimed towards families however the main target audience for Watershed would be young adults.

Zeffirellis, Ambleside
Zeffirellis cinema shows mainly mainstream films. This means the main target audience is young adults and also families as there are also many family films shown  in Zeffirellis. Zeffirellis is not just a cinema as there is a live jazz band on a wednesday, friday and saturday. This would increase the amount of visitors as well as there being a cafe, pizzeria and a restaurant inside.

HOME, Manchester 
HOME has a wide variety of films shown including both recent and classic films. HOME is not just a cinema as there are other events and festivals held there. HOME is also different to many other multiplex cinemas like Odeon as there is a restaurant inside.

Rio cinema 
The Rio cinema is different from many other cinemas as it offers stalls and circular tables for booking making it a more friendly cinema that encourages interaction between cinema goers. Rio cinema mainly shows a variety of mainstream and independent films yet the genre is mainly dramas.